Campaign Marketing ManagerThe Campaign Marketing Manager is responsible for creating, executing and testing / optimization of international programs that generate new prospects, advance opportunities through the pipeline, and create cross and upsell opportunities for customers.
The Campaign Marketing Manager understands buyer pain points and business use cases, and can translate these into creative campaigns for different verticals and personas through email, content, landing pages and more.
The ideal candidate will be goal-orientated, resourceful, and can multi-task easily. The role will suit someone who enjoys examining campaign metrics, brings new ideas and tools to test and improve results, and will work collaboratively with different teams to develop strong, successful programs.
We are searching for you, if you...
- Have strong experience working with Salesforce, Marketo and other CRM / Automation tools
- Are fluent in English – both verbal and written
- Have excellent attention to detail, great analytical and problem-solving skills
- Have proven campaign management experience
- Have copy-writing skills
- Have a bachelor’s degree in marketing or business, or comparable education/experience
- Have a minimum of three years in b-to-b marketing in Technology companies, ideally IT security
- Have interest in learning about the Sirius Waterfall Demand model & Account Based Marketing
In this role you will...
- Develop and implement pipeline creation and acceleration campaigns
- Create Sales Development Team enablement kits to support campaigns
- Work with product marketing and channel teams to develop to- and through- channel campaigns
- Measure, analyse and report on the impact of programs
Why would you choose Balabit?
- Because you want to play an important role in driving the success of the Marketing team
- Because you will be part of an inspiring international team full of smart people
- Because we have a really Cool Workplace in the 11th district (Budapest)
- Because you can be proud of our products – as we make the world a safer place
- Because this is a fun and friendly place to work
- Because...we do hope that you will complete this list!
Balabit is a leading provider of Privileged Access Management (PAM) and Log Management solutions that help businesses reduce the risk of data breaches associated with privileged accounts.
Founded in 2000, Balabit has a proven track record, with 25 Fortune 100 customers and more than 1,000,000 corporate users worldwide. The company operates globally with offices across the United States and Europe, together with network of reseller partners. For more information visit www.balabit.com.